About Us

Learn More about us & how we got started

Meet Our Team

Roman Pennell

Co-Founder & CEO

Gavin Killough

Co-Founder & CTO

Emma Hastings

Community & Marketing Manager

Alex Galo

Customer Success Manager

Brendon Killough

Returns & Liquidation Manager

How We started

Our co-founder, Roman, and his college friend, Andrew, launched a company called CouchCycled in 2021. What started as a couch flipping side-hustle eventually evolved into a business focused on simplifying furniture reuse for retailers and their customers.

CouchCycled is still operating in Dallas, TX under new ownership and currently provides free or paid pick ups to customers who need to remove old items. The experience of running CouchCycled led Roman to launch LoopDeco to double down on furniture circularity in the retail space.

Sustainability was core to Roman’s vision for CouchCycled and our team brings bring those same goals to LoopDeco.

Our Mission

Make furniture circularity and sustainability easy for retailers and their customers.

Why LoopDeco?

We rebranded from CouchCycled to LoopDeco to emphasize our commitment to enabling item-agnostic circularity for the furniture industry. CouchCycled still exists today and is actually a provider on our platform.

Two men wearing green t-shirts with the "CouchCycled" logo.
Removal & Resale Service

Small Business Owners make our business possible

A Service Powered By Small Businesses

LoopDeco relies on a network of small businesses and non-profits for its operations to succeed. This partnership facilitates the diversion of furniture and appliances from landfills and simultaneously supports local businesses and charities.

When you submit an item on our website for pick-up or sale, our network is alerted to either collect or purchase it. This process guarantees that your pre-loved items are kept in circulation and out of landfills.

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